Articles By Phil Nottingham - Page 1
Finding Ideas for a Video Series or Podcast - Whiteboard Friday
Have you ever wanted to break into the podcast or video series scene, but get stuck at the ideation phase? Join Phil Nottingham as he explores how we can both u...
Video SEO in a Post-Rich Snippet World
Back in July, Google rolled out a bunch of changes in the way they treat rich snippets in the search results. One of these shifts was to dramatically scale back...
How to Leverage Investment in Video to Build More Links
Video can be an expensive and time consuming investment. In this post, I outline nine ways in which video can be used to augment and enhance link building activ...
The Marketing Value of YouTube
One of the earliest questions considered by any business investing in video marketing will certainly be, “Should I have a YouTube channel?" The answer: probably...
Building a Video SEO Strategy
Designing and implementing a goal-driven strategy for Video SEO is imperative to its success. In today's post, Phil outlines the core goals video can provide fo...
Search Industry Surprises of 2011
It’s the 1st January 2012. You've been inundated with well-wishing SMS messages from numbers you don't have saved. You got up late and have only j...
SEO for the iPad
When the iPad first came out, like many people, I didn't really get it. My initial thoughts were something along the lines of "Steve... what the hell?! You've p...
Getting Stuff Done by Video
Creating detailed and actionable client reports has become a vitally important skill for any agency SEO to hone. Often we’ll spend 20-30 hours composing a verit...